We provide communications strategies for engaging with local government and to support every stage of the planning journey.
Our consultants are experts drawn from local government, national politics, media and the digital world, meaning we can provide strategic programmes of integrated communications support that help you achieve your objectives.
We understand successful development projects depend on building consent with key political decision makers, members of the community and local/national media.
GK Local provides clients with a comprehensive package encompassing all three essential strands of communications. Using our team’s extensive political and policy background, we have combined our services to create a fully integrated planning communications support offering which covers the services listed below. We develop communications plans that employ specific tactics to build advocates in the community, support amongst political decision makers and with media influencers.
“GK has shown us they can consistently deliver outcomes for a large business over a long period of time with the right mix of flexibility and a strong work ethic. In a policy area as complex and dense as planning, they have helped develop and maintain a large and complex network of relationships at various levels of local government as well as supporting our broader communications across different brands. They are passionate about achieving our business objectives and are continually thinking of more creative ideas to keep our voice relevant and at the forefront of planning stakeholders’ agendas.”
Group Director of Property, Travis Perkins
GK Local & Planning Communications Services
Local Government Communications
Utilising GK’s expert digital team, onefourzero, and our cutting edge suite of social listening software, GK is able to underpin all strategies and delivery with Sentiment Audits. GK helps clients to inform engagement and position themselves effectively according to real-time community needs and expectations.
We help clients secure planning permission by developing planning communications strategies that engage the key stakeholders and the community in your project. We work from before planning applications are submitted and critically, during the decision making process to ensure consensus is reached.
Community consultation is a vital part of the planning process. We help you go beyond your obligations and build positive, long-lasting relationships with the communities in which you operate. We always develop bespoke consultation process depending on the project and the community affected.
With increasing pressure on space in cities, the question of what our urban spaces should look like and what services residents need has never been more current. From petrol stations to DIY shops, GK have engaged with local authorities to help our clients tackle this important issue.
We are experts in London politics, at City Hall level and among the London Boroughs. We are lucky to have two serving London Councillors and the former Leader of Southwark as members of the team. With London politics in flux, we can help you understand what it means.
National Infrastructure Projects
Using digital analysis to determine key issues, running community engagement programmes that meet the needs of local people but importantly, ask the right questions to ensure a positive dialogue is achieved with key community stakeholders and the wider public.
Local Political Audits
Our Political Audits ensure clients understand contextual factors of local government and planning policy in the area, including summaries and analysis of planning guidance published by local government, City Hall and Whitehall, local authority’s planning permission records and local press coverage. Our audits inform our stakeholder management programme and show where local engagement should be focused.
Local Media Campaigns
Securing positive local and national media coverage is vital to ensuring public attitudes are in favour of planning proposals. In the event of controversial applications, our scenario planning services make sure you are prepared for issues of all forms.
Social Listening & Strategy
Utilising GK’s expert digital team and our cutting edge suite of social listening software, GK is able to tune in to community needs and expectations, helping you stay ahead of the curve and providing an early warning system on future risks.
Local Issue Campaigns
Local government are a powerful and often overlooked stakeholder group, with significant decision-making and spending power, as well as an influential voice which could support your issue. Gk helps organisations design and deliver local government engagement programmes to help meet their corporate objectives.