Why health sector sales and marketing teams need to understand the policy landscape

Local sales reps are integral to the business of many organisations which supply essential products and services to the NHS, from pharmaceuticals to medical devices and cleaning products. They are the frontline of business, developing relationships with customers and leading conversations which retain existing and create new business. Naturally, it is essential for sales teams to know about the products they are selling. However, it is just as essential to understand wider policy...

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Edward Jones 12th Sep, 2019 Impact
Health , NHS , policy , sales , commissioning
2 min read

Creating market value: why invest in strategic communications

Why investors and investor-backed businesses should invest in strategic communications Creating market value is the name of the game for private equity investors. The moment an investor buys an asset, it immediately joins the queue to be sold again. Straight away there is significant pressure to make changes to ensure it grows and can secure a higher multiple on exit. I was at a talk recently and an investor spoke about how they could only make three to five big strategic choices...

Summer internship at GK

Having spent two weeks at GK last year, I returned to the office eager to build on the wealth of knowledge and experience I had gained previously. Whilst there were some unfamiliar faces upon arrival, as is the nature of this work I am told, I was given a brief reintroduction to the team and quickly settled back in, much to their credit. Summer 2018 vs 2019 Over the course of the first week, the stark difference from my time last year, in responsibility, autonomy and workload became...

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GK Strategy 14th Aug, 2019 Impact
internship
2 min read

Pride Month: Why GK are proud to Support

In recent decades, the UK has made strides to support the LGBTQ+ community. Lesbian, gay, bisexual, transgender, queer and non-binary people certainly make a vital contribution to our culture and our economy. June 2019 is Pride Month in the UK. The UK government has a proud record in advancing equality for the LGBTQ+ community. We are proud to say we are a diverse and tolerant society. The

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Sarah De Rosa 4th Jun, 2019 Impact
Politics , Equality , Pride Month
2 min read

Mental Health Awareness Week is almost upon us – and at GK, we take our employees mental health very seriously.

Mental health problems can affect any person, any day of the year. This week, I want to highlight top tips and practices for staying well at work. Reclaim your lunch break Your lunch break is your time to recharge your body and mind - reclaim your lunch break by taking the time to make use of summer sun and clean air. Get together...

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Sarah De Rosa 15th May, 2019 Insight , Strategy , Impact 3 min read

Genomics – achieving all we ever hoped for from medicine?

It was during a press conference at the White House in June 2000 when the Human Genome Project, an international research collaborative, announced the first draft of a human genome had been sequenced, essentially mapping out the blueprint of our DNA. "We now have the possibility of achieving all we ever hoped for from medicine." – The then UK Science Minister, Lord Sainsbury Genomics: A Landmark Moment It was a landmark moment for medical research. Society stood on the...

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Andy Peel 15th Mar, 2019 Impact
Technology , Health
2 min read

Four Scenarios for Sustainability – How to Respond

One of the world’s leading sustainability organisations, Business for Social Responsibility (BSR), recently outlined how business could respond under four possible futures by 2030 – with each scenario illustrating very different levels of centralisation or decentralisation, coordination or fragmentation in politics, economics and society. Each of the scenarios is plausible, and the...

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Martin Summers 5th Dec, 2018 Strategy , Impact
ESG , Environment , Due Diligence
3 min read

On your bike! Is cycling the answer to our carbon emissions problem?

GK recently published a blog about zero emissions cars, looking at the government’s Road to Zero Strategy. However, electric vehicles are not the only solution to becoming a greener traveller. In recent months the government has announced a number of plans to make life better for cyclists. This...